In a scenario where marketplaces have become global, technology moves faster than ever and the growth of the individuals’ power is leading to a time of increasing transparency, cooperation has converted into a powerful tool for companies. Open Innovation can help them continually innovate, work...
Last week I was a guest speaker at the University of Barcelona, Spain. I spoke about innovation for food science and technology students. I explained them Premium Blendhub’s innovation in its business model and I would like to share my presentation (link here) since I think...
The claim for more transparency is disrupting companies: In the Digital Era, corporations can no longer dodge this demand, also an opportunity for growth, and innovate in a sustainable way. As shown in the documentary below, which I recommend you to watch, transparency means opening...
In high-tech industry, innovators, also known as technology enthusiasts or techies, are the initial costumers of new technologies and innovation in so-called early markets. They start the fire for those products, even helping to improve them. For those kinds of people, open innovation is a...
Next week on March 11th, I will be attending the event “Innovation in Changing Times: Defining the Blueprints for the Future”, organized by Imaginatik, Goodyear and Cargill. According to the organizers, the event is focused on exploring key trends that will impact many organizations and...
Open collaboration can lead to successful product innovations especially in the case of SMEs when companies are able to share knowledge and create value together in an open way. But as a mindset, open innovation can be defined in many ways and in fact, companies...
It is still common to find companies that feel reluctant about sharing their technological advances. However, the world is experiencing a major change that affects all systems. The changes occurring are so fast that to be competitive you need to collaborate, share knowledge, and new...
I recently had opportunity to read the story of Suja Juice in Forbes. I think it is a good example of how perseverance can take the simplest products to become a commercial success. Regarding innovation, perseverance is equally valid. The story of Suja, which also...
Geoffrey Moore has just released the third edition of his classic book Crossing the Chasm. For this reason, he has published two interesting posts on Linkedin. In the first, "Crossing the Chasm: What's New, What's Not" he focuses on some of the changes in relation...
Social Business is a term used to refer to cause-driven businesses able to generate social impact. Additionally, It is also referred to those businesses that adopt a social model, namely social media tools and social networking behavioral standards. Both meanings are equally interesting in terms...